The power of social media in tourism highlighted in the new episode of Festuris

The 11th episode of the Festuris Podcast is now live, and this time the conversation delves into a topic that is increasingly present in the lives of those who love to travel: the impact of social media on tourism.

Featuring influencers Rafaela de Araújo and Pedro Brogni, the episode offers a lighthearted, informative conversation full of insights on how digital platforms are shaping traveler behavior and redefining the way we connect with the world.

Have you ever stopped to think about why certain destinations go viral? Or how a simple post can inspire thousands of people to seek out extraordinary experiences? In this episode, Rafaela and Pedro reveal how digital content is transforming travel into increasingly authentic, personalized, and inspiring experiences.

In this episode, listeners will discover:

-How social media influences the choice of destinations and itineraries;

-Which personalized travel trends are gaining ground;

-Exclusive tips from influencers on popular Brazilian destinations, ideal for those who want to escape the obvious and experience something new.

In a world where scrolling defines the next destination, understanding the power of digital in tourism is essential. More than just likes, it's about real connections with places, cultures, and people.

Listen now on YOUTUBE.