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Festuris turns debates from its 37th edition into content that projects the future of tourism

The initiative has established itself as a space for qualified reflection on the present and, above all, the future of tourism

Festuris – Feira Internacional de Turismo de Gramado is expanding its leadership in the production of strategic content for the sector and announces the release of a new episode of the Festuris Podcast, a project recorded during the event’s 37th edition. The initiative has established itself as a space for qualified reflection on the present and, above all, the future of tourism.

With three episodes already available this year, the series launched in 2025 now totals 17 episodes, bringing together experts and industry leaders to discuss economic scenarios, global trends, and innovation strategies that will directly impact the tourism market in the coming years. And the season is far from over: new episodes have already been confirmed and will be released in the coming weeks, reinforcing Festuris’ commitment to knowledge and sector transformation.

Economy, trends and strategic vision

Opening the 2026 season, the first episode featured Guilherme Dietze for an in-depth analysis titled “Economy and Tourism in Perspective — 2026 Scenarios.” In an objective and insightful conversation, the expert outlined the global and national economic landscape, connecting indicators and projections to their direct effects on tourism — from travel flows to investments and emerging opportunities.

The content is aimed at professionals and leaders seeking to anticipate movements, understand trends, and make more assertive decisions in an environment of constant change.

The second episode highlighted the study “Reimagining Tomorrow,” presented by Braztoa. The research outlines the paths tourism may take through 2035, focusing on sustainability, innovation, and the central role of people in strategic decision-making.

Guest Marina Figueiredo shares data and insights that spark an essential reflection: what choices are being made today, and how will they shape tourism development in the coming decades?

New episode: planning and action in the face of the future

The third episode, recently released, addresses the theme “Planning for the Future: How to Prepare?” The guest is Luiz Candreva, futurist and Head of Innovation at Ayoo.

In a practical and strategic conversation, Candreva discusses how companies and leaders can move beyond a reactive mode and adopt a more conscious, resilient, and scenario-oriented approach. The episode offers tools and thought-provoking insights for those who aim to turn uncertainty into planning and long-term vision.

Ongoing content

Recorded during the 37th Festuris, the Festuris Podcast was created as an extension of the discussions that energize the trade fair and has gained its own life in the digital environment. The goal is clear: to expand the reach of the debates initiated in Gramado and keep the sector connected to the major issues shaping global tourism.

The first three episodes of this year are already available on Festuris’ official YouTube channel. To follow upcoming releases and stay updated on new content currently in production, simply subscribe to the channel and follow Festuris on social media.

Text: Fernando Gusen | fernando@festurisgramado.com.br
Photo: Festuris Gramado/Press Office

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